The iPhone 16 Pro Camera Review: Control

For the first “Desert Titanium” iPhone, we took over 1000 photos and videos in the desert. Take a deep dive into what’s new — and why it’s close to the last of its kind.

Process Zero: The Anti-Intelligent Camera

Introducing a process that uses zero AI and zero computational photography to produce beautiful, film-like natural photos. Meet Halide 2.15, with Process Zero.

Introducing Kino - Pro Video for iPhone

Today we're excited to launch Kino, a powerful filmmaking app for beginners and experts alike. As say they say in screenwriting, "Show, Don't tell," so let's walk through a few of the tent-pole features in our huge 1.0 release.

Orion – From idea to launch in 45 days

Last month we released Orion, a small app that turns your iPad into an HDMI monitor. This was certainly a big departure from our usual practice of making camera apps, so I wanted to take a moment to show the 'why' — and, after that, the 'how': our process of making it from thought to launch.